I was born and raised in India, and brought up in a family where the main emphasis was on education. But why did they believe this to be so important? My parents constantly ingrained in me that “Knowledge is Power”. They always guided me to follow the path shown by them, as they believed by doing this, you would become invincible.Over the years as I have been exposed to the corporate world, I realized that “Knowledge is Power” could also be looked at as “Data is Power”. Having worked in several Fortune 500 companies in America, I was amazed to learn and see how data at hand can be used for performing key analytics that could help companies create and implement strategic initiatives.
When I joined Fizzback and started learning about the Fizzback solution, a major revelation happened to me that confused what I had learnt over the years. I realized that, by Fizzback providing key data elements to its clients, it was equipping them with a great deal of power, enabling them to rise above their competitors.
So, I am in a dilemma today where I started my life thinking that “Knowledge is Power” which gradually transitioned to the mindset “Data is Power” that has eventually transitioned to “Power is Data”.
I believe in today’s competitive world where there is both cut-throat competition amongst competitors and clients becoming smarter and more aware i.e. “Power is Data” and “Data is Power”.
Did I say that I learnt this with Fizzback? Of course, yes. This is why Fizzback stands apart from its competitors and helps the clients achieve success.
Kudos to Fizzback and its data capabilities!!!
Geeta Gupta